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Jendra's early expression of photographic talent garnered her an invitation to participate in a professional video program at the age of twelve, and by age fifteen she was confident that her calling in life was to be a Cinematographer.

After attending NYU's Tisch School of the Arts, Jendra's passion and aptitude for lighting led her to begin her professional career as a Gaffer. She lit many diverse projects, including commercials, documentary television for National Geographic and The Discovery and History Channels, and many studio pictures and episodic TV series such as Sex & the City and Law & Order. She feels her years spent working for many of the industry's biggest names has contributed to a superior grasp of the "big picture" of filmmaking, and an unrivaled understanding of the art and craft of lighting, as well as how to lead a crew.

With over thirteen years of professional experience, Jendra has shot a wide variety of projects such as numerous movies, commercials, music videos, television episodes, and documentaries. Notable films include Jason Koffeman's Polaroid, which was lauded for its cinematography in IndieWire and Ain't it Cool News, and EXIT, starring Tony LoBianco and Jack Scalia, winner of several awards including the Platinum Award and Best Director at Houston-WorldFest. Other projects include the Locksley music video for the opening credits of MTV's "Why Can't I Be You?" and several episodes of Heroes for the Hallmark Channel. Jendra recently forayed into commercials, which she is embracing with her usual characteristic vigor.

Jendra believes in technology empowering filmmakers and is considered an expert in cutting edge Digital Cinema. She was one of the first DPs in the world to shoot with the RED camera, and has also used the Viper camera for a commercial and a feature. Jendra is invited all over the world to be a panelist, presenter and instructor at trade shows and industry conferences, including NAB in Las Vegas, and the Independent Film Academy in Spain. She has lectured at the School of Visual Arts, Brooklyn College, and New York Film Academy. She prides herself on her reputation for being a joy to work with.